
You’ve heard about the new generation of “digital natives”—young people born after 1989 who know only a digital world. For the rest of us, the lesson is clear: We need to become digital leaders.
You’ve been following people and news on Twitter, but you don’t really get it. How do you tweet directly to someone without blasting all your followers? What do hashtags mean? There’s a glossary right on Twitter. We’ve picked the most useful terms.
To create a more collaborative culture, CEO Gregg Steinhafel encourages Target's 365,000 employees to harness social media. The retail giant has developed an internal online platform that enables workers at all levels to post comments, share ideas and engage in Facebook-like interaction with each other.
That’s the question Steve Cunningham hears often, as the head of a digital marketing agency. His reply? The true power of social media is in doing things that are worth talking about. He mentions two companies known for creating buzz in social-media circles: Zappos and Apple.
Even when gainfully employed, leaders keep trolling top job-related web sites in the event of an executive-level layoff. Here are five sites plucked out of about 50,000 U.S. career portals and databases.
Facebook and Twitter may be getting all the attention, but you still need to pay attention to LinkedIn. LinkedIn is important precisely because it is so stodgy and predictable as a business tool. Here’s how to work it: