Innovation

Leadership Tips: Vol. 413

Sweat it like the co-founder of ZipCar ... Imagine it like a Nobel Prize winner ... Say bye-bye to spam.

Kodak goes picture perfect with service

When Jeffrey Hayzlett took over as Kodak’s chief marketing officer, he didn’t know much about the founding father of the company, George Eastman. What he learned gradually, by raiding the archives and reading everything that Eastman had written, was that Eastman had been a change agent.

Facebook embraces 'The Hacker Way'

During Facebook’s meteoric rise from startup to global giant, founder Mark Zuckerberg sought to preserve the company’s innovative culture. He achieved this by embracing what he calls “The Hacker Way.”

How P&G opened its doors to innovation

For generations, Procter & Gamble innovated from within. The giant consumer products company that makes Tide detergent and Crest toothpaste conducted research-and-development veiled in secrecy. Under A.J. Lafley, P&G’s now-retired CEO, the company’s closed innovation process began to open up.

The story behind Apple's iconic ad

Consigliere Bill Campbell, guru to Silicon Valley, played a key role in getting Apple’s iconic “1984” ad on the air to introduce the Mac during Super Bowl XVIII. Advertising Age calls that ad the best commercial ever made.

A Birdseye view of innovation

For a glimpse of how to put inventions into action, check out Clarence Birdseye, the guy who enabled us to eat vegetables from a freezer instead of a can.

How to lead by getting out of the way

Even though Brad Smith, CEO of Intuit, oversees a workforce of about 8,000 people, he spurs innovation by getting out of the way. Rather than micromanage, he prods employees to think like entrepreneurs launching a business.

Leadership Tips: Vol. 1212

Wake up meetings ... Fill a need ... Kill your darlings.

MCI founder wouldn't take 'No'

John Goeken didn’t earn the name “Jack the Giant Killer” for nothing. The Midwesterner who broke AT&T’s grip on the telephone industry had a passion to make communication possible anywhere. If people told him he couldn’t do something, he’d do it just to prove that he could. And boy, did he do it.

Leadership Tips: Vol. 1012

Billy King, general manager of the Brooklyn Nets basketball team, thought it was pretty cool the first time minority owner and hip-hop mogul Jay-Z emailed him. Even cooler: Asked what Jay-Z typically wants to know, King says, “How he can help.”

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