Sweat it like the co-founder of ZipCar ... Imagine it like a Nobel Prize winner ... Say bye-bye to spam.
Unless you’ve spent time on the playground lately, or have kids of your own, you may know nothing about the latest schoolyard craze: Silly Bandz. The story of Robert Croak, the man behind them, holds lessons for entrepreneurs in search of the next big thing.
“Solopreneur” is the latest moniker for people developing personal brands. And yes, one person may have several brands, such as life coach/marketer/media consultant.
Allison Evanow was sleeping one summer night when it hit her. She woke up next morning, turned to her husband and said, “I have this crazy idea.” Already working in the spirits industry, Evanow had noticed a “sophisticated and energized cocktail movement” ...
One principle of commando business operations: Repeat your successes. Restaurant chains are good at replication.
The chief purveyor of hip-hop culture saw opportunity everywhere, even in the earliest days of rap. “You’d be happy to work with somebody,” he says, “but nobody wanted to work with you.” Since then, Simmons has made millions launching businesses nobody else believed in across media, fashion and banking, all catering to an underserved market.
Success is not about having more money or connections than the other guy. It’s about being willing to “outwork and outlearn everyone when it comes to your business,” says Mark Cuban, the tech billionaire.
Joe Coulombe still has his fingerprints all over Trader Joe’s. Founder of the food store that bears his name, Coulombe is responsible for the good selection of dried fruits and nuts, as well as the Hawaiian shirts employees wear. Other trademarks are less visible.
Teman and Teran Evans were headed into a buzz saw as they faced the recession with bachelor’s degrees in architecture. Fortunately, they did graduate work in design at Harvard and then founded their own firm, Dioscuri. Now they’re celebrity designers. They say you have to adapt to survive.
As chief financial officer at Waste Management, Don Flynn raised millions so that the company could acquire hundreds of little haulers and build itself into an empire. When he died in 2011, his baby, LKQ, had $2.5 billion in sales.