Sustainability

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Ready for life in the cloud?

December 21, 2015
As organizations’ tangible assets vaporize into the cloud, it’s a good idea to think about how you manage data.

Campbell uses carrots as cabbage

September 11, 2015
Well before her company decided to buy it, Campbell Soup CEO Denise Morrison had her eye on Bolthouse Farms, with its fresh juices perched in the produce aisle …

Efficiency alone isn’t enough to thrive

July 2, 2015
If you define efficiency as doing things right and effectiveness as doing the right things, then efficiency alone won’t suffice. What good is it to complete a task with supreme efficiency if it’s the wrong task?

Unilever commits to sustainability first

February 2, 2015

Unilever, a global giant with dozens of brands including Dove, Lipton and Ben & Jerry’s, competes with consumer goods behemoths such as Nestlé and Procter & Gamble. But you’d never know it by talking with its CEO.

A ‘CEO factory’ grooms future leaders

June 24, 2014

Can a company grow too big to ­manage? Based in India, Tata Consultancy Services has about 285,000 employees and $11.6 billion in annual revenue. Its CEO, Natarajan Chandra­­sekaran, faces a daunting challenge: main­­tain­­ing the firm’s fast growth without letting it balloon into a bloated mess.

Think calmly, think fast

December 9, 2013

Early on, John Woolard decided to make energy conservation turn a profit. By his early 20s, he was asking himself: “What do you do with your life? How do you make it meaningful?” Several experiences shaped his course.

Hannah Jones rewrites the book at Nike

March 7, 2013

Nike once found itself in a defensive position, scrutinized for social injustices. By 2011, though, it had completely turned things around, receiving top recognition for sustainability reporting. Stewarding the company through its global sustainability strategies is ­Hannah Jones.

Gentle on the earth: Big on the profits

December 14, 2012

Dr. Bronner’s liquid castile soap, aptly described as “one of America’s great weird brands,” made its U.S. debut in the late 1940s. Emanuel Bronner liked to talk about “constructive capitalism,” which he de­­scribed as sharing profits with workers and going gentle on the earth. His heirs codified this concept.

Method: More than a green culture

November 29, 2011

Eric Ryan and Adam Lowry first noticed the need for their company when they shared a house with three friends. In looking for cleaning products that didn’t have harsh, toxic ingredients, Ryan and Lowry came up empty-handed. Thus the idea for Method home-cleaning products was kindled.

Lush: Happy people selling happy soap

June 29, 2011
At Lush, happy people make happy soap, literally—the handcrafted cosmetics are fresh, free of preservatives and made with ingredients not tested on animals. The lesson of how Lush cosmetics grew from one small store to a worldwide chain in 44 countries holds valuable insights for any small business in its growth stage.
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